At the counter
Jordan Chavis
Full-stack B2B SaaS marketer · coffee nerd
I'm a full-stack marketer who's built dependable inbound engines for multiple B2B SaaS companies over a 10-plus-year career, with three exits so far.
Welcome in to my coffee shop. Walk around, try things, and learn more about me and what I’m up to now.
At the record player
Now
- Drinking
- Rotating selection, check out my Coffee Notebook
- Reading
- The Making of Prince of Persia: Journals 1985–1993, by Jordan Mechner
- Playing
- Splatoon Raiders, Nintendo Switch 2
- Listening
- Rome Streetz – Sock It To My Pocket
From the crate
At the gallery wall
Work
At the bean shelf
Side Quests
- Coffee Notebook A living display of my coffee inventory, history, and favorite roasters
- Claude Code Marketing Skills A collection of marketing skills I've created for Claude Code to help with tedious SEO, AEO, and Google Ads work.
- Hiring Bias Remover Use AI to remove bias indicators from LinkedIn profiles before sharing with hiring managers
- LandscapeAI Use AI to design your dream garden and backyard landscape
- Forgematic Former fractional growth marketing services for seed to growth stage companies. Now just my holdco.
At the cork board
Now booking
Now booking
Fractional growth marketing
For Seed to Series B B2B SaaS teams that want organic pipeline they can count on.
- SEO and content strategy that turns into pipeline
- AEO/GEO: getting cited in AI search
- AI-powered content workflows: custom GPTs, Claude Code agents
Take a tab ↓
At the newsstand
Writing
- Café ReaderMidnight in DenverA post about coffee, music, travel, and deep personal loss
- Café ReaderIntroduction to the PAS FrameworkI like to use PAS when I want the reader to respond to something, like an ad or a landing page. Here's Problem, Agitate, Solution, plus an event email I wrote with it.
- Café ReaderWhat You Can Learn About Storytelling from Rick & MortyThe Dan Harmon Story Circle Technique is a great way to craft and tell your brand story. You don't just have to think of it for long narrative-driven content like cartoons and movies.
- Café Reader · SeriesThe BookEverything I learned about marketing, I learned from DJing. 4 chapters.
- Café ReaderUse the AIDA Framework to Get Inspiration for WritingThis tried & true method is great for websites and emails too. Try it on your home page, about page, product page, or any page with a form. Here's AIDA, from top to bottom.
Behind the staff-only door
AI Lab Beta
- This caféjordanchavis.io, rebuilt as an explorable coffee shop: the 3D room, the avatar, the generated lo-fi, the receipts, and this lab.
- Claude Code Marketing SkillsA collection of marketing skills for Claude Code that take on the tedious SEO, AEO, and Google Ads work.
- Hiring Bias RemoverUse AI to remove bias indicators from LinkedIn profiles before sharing them with hiring managers.
At the arcade cabinet
Fun
- The arcadeStep up to the cabinet: Bean Breaker, Barista Rush, Bean Invaders, and Snake. Free play, high scores saved.
- Boot up Jordan's laptopA retro desktop with a working terminal and his career timeline. It has a temper; try the Trash.
At the front door